Thinking about upgrading your boat? October might be the perfect time to do it.
Hurst Harbor Marina is teaming up with Boat Town for the Toss Us Your Keys Trade Up Event, happening October 1st and 2nd at Hurst Harbor Marina on Lake Travis. Whether you’re ready for a newer boat, looking for something that better fits your family, or simply curious what your current boat could be worth, this two-day event is an easy opportunity to explore your options.
Why Trade Up This Fall?
In Texas, October doesn’t mean the end of boating season. In fact, it can be one of the best times to be on Lake Travis. Cooler temperatures and typically lighter lake traffic make fall a great time to enjoy your boat and an even better time to start thinking about what you want for next season.
Instead of waiting until spring when everyone else starts shopping, the Toss Us Your Keys Trade Up Event gives Lake Travis boaters a chance to get ahead.
What to Expect at the Trade Up Event
Bring your current boat and talk with the Boat Town team about your trade-in options. The event is designed to make the process of moving into your next boat as simple as possible.
During the event, boaters can explore:
- Trade-in opportunities and competitive values for your current boat
- Special savings on new inventory and custom orders
- Flexible options that may allow you to add storage or winterization perks to your deal
- A chance to upgrade while still enjoying some of the best boating weather of the year on Lake Travis
Whether you already know exactly what you want or are just starting to consider an upgrade, you can stop by, ask questions and see what options are available.
A Trade-In Event Right on Lake Travis

One of the best parts? It’s happening right here at Hurst Harbor Marina.
Located in Hurst Creek Cove on Lake Travis, Hurst Harbor is more than a place to keep your boat. With wet slips, dry stack storage, an on-site service center, trailer storage and other boating services available in one location, the marina is designed to make owning and enjoying a boat easier.
If you’re considering a new boat, it’s also a good opportunity to think about where that boat will live and how you want to use it.
Don’t End Your Season. Upgrade It.
There’s still plenty of lake season left in Central Texas. If you’ve spent the summer thinking about more space, different features or simply a newer boat, come see what your current boat could help you move into next.
Toss Us Your Keys Trade Up Event
Bring your boat, explore your options and see what your next season on Lake Travis could look like.
Your next boat. Your best trade. More summer ahead.
Thinking About Your Next Boat?
Ask our team about buying, selling or trading your boat, and about storage for what's next.