What to Know About the Hurst Harbor Boat Show Weekends
This spring, Lake Travis boat shows are returning to Hurst Harbor Marina with two exciting events that give boaters the chance to explore new models, meet industry experts, and experience boats where they belong , on the water.
If you’re searching for boat shows near Austin, Lake Travis boat demos, or boats for sale in Central Texas, these upcoming events at Hurst Harbor are the perfect opportunity to start your boating season.
Below is everything you need to know about both shows, plus a few tips to help you get the most out of your visit.
Texas Malibu In-Water Boat Show at Hurst Harbor
March 20–21, 2026 | Lake Travis
The Texas Malibu In-Water Boat Show is one of the most exciting wake and surf boat events of the spring season. Hosted at Hurst Harbor Marina, this two-day event lets visitors explore the latest Malibu and Axis boats directly on Lake Travis.
Unlike traditional indoor boat shows, this experience takes place dockside and on the water, allowing you to truly see how these boats perform in real lake conditions.
What to Expect
- Demo rides on Lake Travis, rsvp here!
- The newest Malibu and Axis models
- Dockside tours of multiple boats
- Experts available to answer boating questions
On Friday, attendees can enjoy demo rides on Lake Travis, giving them the chance to experience performance, wake surf capabilities, and onboard features firsthand. Saturday shifts to a dockside boat show format, where visitors can step aboard multiple boats and compare models side by side.
For anyone interested in wakesurfing, wakeboarding, or upgrading their current boat, this event is one of the best opportunities in the Austin area to see these boats up close.
Boat Town “Demo Your Dream” On-Water Boat Show
March 28, 2026 | Hurst Harbor Marina
The following weekend, Hurst Harbor hosts another major boating event, the Boat Town On-Water Demo Day.
This event focuses on helping buyers experience different boats directly on the water before making a decision. Instead of walking through boats in a showroom, visitors can see how different boats perform on Lake Travis itself.
Boats You May See at This Show
Boat Town represents several premium boat brands including:
- MasterCraft
- Cobalt
- Chris-Craft
- Barletta pontoons
- Flamingo boats
These models range from luxury cruisers to wake boats and pontoons designed for entertaining, water sports, and family lake days.
The event is designed for both experienced boat owners and first-time buyers looking to explore boats for sale near Austin.
Why On-Water Boat Shows Are Better
If you’ve never attended an on-water boat show in Austin, it’s very different from a traditional convention center event.
Instead of looking at boats on carpet floors, you can:
✔ Step directly aboard boats in the water
✔ See how layouts feel in real life
✔ Experience wake performance and handling
✔ Talk with knowledgeable dealers and service teams
Most importantly, you can actually picture what your weekends on Lake Travis could look like.
For many visitors, these events are the first step toward discovering the boating lifestyle.
Why Hurst Harbor Is the Perfect Place for a Boat Show
Located on Lake Travis, Hurst Harbor Marina has become one of the premier marinas in the Austin boating community.
Visitors attending the boat shows can explore:
- Covered marina slips
- Dockside boat services
- Fuel dock and ship store
- Easy access to Lake Travis boating areas
Whether you’re looking to buy a boat or simply enjoy a day by the water, the marina itself offers a great introduction to the Lake Travis boating lifestyle.
Tips for Visiting the Boat Shows
1. Schedule Demo Rides Early
Some boats offer limited demo ride availability, so booking in advance can ensure you get time on the water.
2. Bring Your Crew
Boats are all about spending time with family and friends. Bring the people who will actually use the boat with you.
3. Ask About Ownership Support
Boat ownership involves storage, maintenance, and service. Boat shows are a great time to learn about what happens after the purchase.
4. Take Your Time
Walk the docks, step aboard multiple boats, and ask lots of questions.
Make a Day of It on Lake Travis
Even if you’re not actively shopping for a boat, these events are a great excuse to spend time at the lake.
Grab a drink, enjoy the marina views, and explore the newest innovations in boating.
Because on Lake Travis, a boat is more than transportation, it’s a lifestyle.
Join Us at Hurst Harbor
Two weekends. Two boat shows. Endless inspiration for your next lake day.
Whether you’re dreaming about wake surf sessions, sunset cruises, or family weekends on Lake Travis, these boat shows are the perfect way to kick off the season.
📍 Location: Hurst Harbor Marina
📅 Texas Malibu Boat Show: March 20–21, 2026
📅 Boat Town Demo Day: March 28, 2026
We hope to see you at the docks.



